GAC Launches in New Zealand, Ushering in a New Era of Smart Mobility

GAC enters New Zealand to redefine accessible innovation and next-generation mobility for Kiwi drivers

  • GAC officially enters the New Zealand market, introducing advanced, high-quality vehicles tailored for Kiwi lifestyles

  • Three new models to spearhead the launch, including New Zealand’s first plug-in hybrid people mover - M8, a spacious and intelligent BEV SUV - Aion V, and trendy, intelligent SUV - Emzoom.

  • GAC is a Fortune Global 500 automotive group with operations in more than 85 countries and regions

  • Initial focus on electrified and high-efficiency vehicles designed for New Zealand driving conditions

  • Retail network to expand nationwide following launch, initially in Auckland, Hamilton, Tauranga, and Christchurch.

A Global Automotive Leader Arrives in New Zealand.

GAC (Guangzhou Automobile Group), a globally recognized automotive powerhouse, has officially entered the New Zealand market, bringing world-class manufacturing excellence, cutting-edge technology, and a customer-first philosophy to Kiwi drivers. This launch is part of GAC’s global “One GAC” internationalization strategy, underscoring the brand’s long-term commitment to delivering high-quality, innovative, and accessible vehicles designed for New Zealand roads.

A Fortune Global 500 company, GAC is one of China’s leading automotive groups, with 28 years of experience, a fully integrated R&D-to-manufacturing ecosystem, and partnerships with global brands including Toyota and Honda. The group has invested more than USD $7.5 billion in research and development and earned the trust of over 28 million customers across 85+ markets worldwide.

New Zealand represents a strategically significant market for GAC as we expand globally,” said a GAC spokesperson. “Our commitment to quality and technological innovation ensures Kiwi drivers enjoy vehicles that combine performance, safety, intelligence, and exceptional value.”

For its New Zealand debut, GAC has selected three standout models, each tailored to meet diverse lifestyles and mobility needs:

  • M8 PHEV – New Zealand’s first plug-in hybrid people mover, an all-scenario intelligent MPV delivering a luxurious solution for families and business owners alike. Price From $85,990 +orc.

  • AION V – a large-space, intelligent battery electric SUV created to meet the needs of modern families. Price From $49,990 +orc.

  • EMZOOM – a bold, trend-driven intelligent SUV designed for younger, style-conscious drivers. Price at $31,990 +orc.

Together, these vehicles reflect GAC’s commitment to delivering full-lifecycle mobility solutions, providing enjoyable, safe and intelligent transport experiences tailored to a wide range of customers.

Looking ahead, GAC plans to introduce more than 3 additional high-quality, high-technology models to the New Zealand market, achieving full coverage across major segments. Particular focus will be placed on high-demand categories such as A-segment SUVs, B-segment SUVs and pickup trucks, demonstrating GAC’s strong product capability and rapid response to evolving customer needs.

Concurrently, GAC is actively developing its nationwide retail and service network, aligned with the globally unified “One GAC” brand identity, to provide a consistent, premium ownership experience backed by robust warranties, roadside assistance, and comprehensive aftersales support.

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GAC Announces Official Launch in New Zealand with Three-Model Lineup